Frase logo

Frase

An SEO and GEO content platform with AI visibility monitoring built into every plan.

Overview

Frase is an SEO and GEO content platform built for content marketers, SEO teams, and agencies. It handles research, writing, optimization, and publishing, and monitors how your brand appears in AI search, all in one workflow.

Key Features

Frase centers on the full content loop: research, briefs, AI writing, SEO and GEO optimization, internal linking, a content calendar, and publishing. Site audits score existing pages for SEO, GEO, and AI visibility, helping you prioritize updates.

AI Visibility tracks ChatGPT and Google AI on every plan, adding Perplexity on Professional and Claude and Gemini on Scale. Professional adds AI crawler monitoring, Scale adds Content Guard for 300 pages, and FraseCMS offers hosting tiers. Starter stops at its limits, while Professional and Scale offer optional pay-as-you-go.

Pros & Cons

Pros

  • SEO, GEO and AI visibility in one platform

  • Site audits for SEO, GEO and AI visibility

  • Starter never charges overages

  • Affordable entry price

  • Free trial

Cons

  • Several metered limits per plan

  • AI engine coverage expands only on higher tiers

  • Extra seats cost $29 each

  • Pay-as-you-go can add costs if switched on

Ideal For

Frase suits content marketers, SEO teams, and agencies that want to optimize for both search and AI answers in one tool. It's less suited to teams that need deep rank tracking and backlink data, or full AI engine coverage on the entry plan.

Tool Information

Pricing

From $49/mo

Editor’s Rating

4 / 5

It covers the full content loop, from research and writing to SEO and GEO optimization and AI visibility tracking, at a reasonable price. It loses a point for several metered limits per plan and AI engine coverage that only expands on higher tiers.

Pricing Model

Paid (free trial)

Category

SEO

Platform

Web / iOS / Android

Last Updated

Visit Tool

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