Comparison
15 Best AI Overview and AI Mode Rank Trackers in 2026 (Compared)

The best AI Mode and AI Overview rank trackers in 2026 are Ahrefs and SE Ranking if you want AI tracking alongside your normal Google rankings, and Peec AI, Otterly.AI or Scrunch if you want to track how Google's AI answers mention your brand.
The right rank tracker depends on whether you track keywords or prompts, and whether you need to benchmark competitors.
Google now answers many searches with AI before showing any links. AI Overviews appear at the top of regular results, and AI Mode is a separate conversational search experience. Both can mention your brand, cite your pages or recommend a competitor instead, and regular rank tracking misses all of it.
In this guide, we explain the difference between the two features, the two types of tools that track them, and nine trackers worth considering, with pricing and trade-offs.
TL;DR: our quick picks
Best all-round rank tracker with AI Overview data: Ahrefs Rank Tracker
Best value for rankings plus AI Overviews and AI Mode: SE Ranking
Best for Semrush users: Semrush Position Tracking and AI Visibility Toolkit
Best for high-volume keyword tracking: AccuRanker
Best for brand visibility in AI Mode: Peec AI
Best budget option: Otterly.AI
Best with every engine included: Scrunch
Best for GEO recommendations: AthenaHQ
Best for enterprise: Profound
Best for AI Overview history and snapshots: Advanced Web Ranking
Best rank tracker for agencies with forecasting: SEOmonitor
Best for local and geo-level AI Overview tracking: Nightwatch
Best focused AI Overview tracker: ZipTie
Best for the widest range of AI engines: Rankscale
AI Overviews vs AI Mode: what's the difference?
They're both Google, but they behave differently, which is why some tools track one and not the other.
AI Overviews | AI Mode | |
|---|---|---|
Where it appears | At the top of normal Google results | A separate tab with its own conversational interface |
How people use it | A regular keyword search | Longer questions and follow-ups, like a chat |
What you can win | A citation link inside the overview | A brand mention, recommendation or citation in the answer |
What to track | Whether an overview appears for your keywords, and if you're cited | Whether your brand appears for the prompts your buyers ask |
Both features pull from Google's own search index. Google explains how they work and how sites appear in them in its documentation on AI features and your website. If you want to improve your visibility, not just measure it, see our guide to AI search optimization.
The two types of AI Mode and AI Overview rank trackers
Before comparing tools, know which kind you need:
Rank trackers with AI features (Ahrefs, Semrush, SE Ranking, AccuRanker) track your normal keyword rankings and add AI data on top: whether an AI Overview appears for each keyword, which sources it cites, and whether you're one of them. Best if SEO is your main channel and you want one tool.
AI visibility trackers (Peec AI, Otterly.AI, Scrunch, AthenaHQ, Profound) track prompts rather than keywords. They run the questions your buyers ask through AI Mode, AI Overviews and other engines like ChatGPT, then report brand mentions, citations, sentiment and share of voice. Best if you care about how AI describes and recommends your brand.
Many teams end up using one of each: a rank tracker for keywords and an AI visibility tracker for buying-intent prompts.
How we picked these tools
We compared each tool on four things:
Coverage: does it track AI Overviews, AI Mode or both, and is that included or a paid add-on?
Depth: does it show citations and your position among them, not only whether an AI feature appeared?
Pricing: the real starting cost, including any add-ons you need for AI tracking.
Fit: who the tool is built for, from solo marketers to enterprise teams.
Prices are in USD, based on public information as of October 2026. Features in this category change quickly, especially for AI Mode, so confirm details on each vendor's site.
15 best AI Overview and AI Mode rank trackers
1. Ahrefs Rank Tracker: best all-round rank tracker with AI Overview data

Ahrefs has built AI Overview detection into its Rank Tracker. For each keyword you track, it shows whether an AI Overview appears, which sources are cited, and where your URL sits among them, with no separate add-on needed for that data. For brand visibility across AI Mode, ChatGPT, Gemini and Perplexity, Ahrefs offers Brand Radar as a separate product.
Tracks: AI Overviews in Rank Tracker; AI Mode and other engines through Brand Radar.
Pricing: Ahrefs plans start at $129/month. Brand Radar costs extra.
Pros: AI Overview citation data on every tracked keyword; strong SEO toolset around it.
Cons: full AI Mode and LLM coverage requires paying for Brand Radar on top.
Best for: SEO teams that want one trusted source for Google rankings and AI Overview citations.
2. SE Ranking: best value for rankings plus AI Overviews and AI Mode

SE Ranking combines a full SEO suite with AI search tracking. With its AI Search add-on, it tracks Google AI Overviews and AI Mode, along with ChatGPT, Perplexity and Gemini, showing mentions, citations and sentiment next to your regular rankings.
Tracks: AI Overviews and AI Mode (with the AI Search add-on).
Pricing: from 129/month(103.20/month billed annually), plus the AI Search add-on from $89/month. 14-day free trial.
Pros: covers both Google AI features and other engines; good value compared with the biggest suites.
Cons: AI tracking is a paid add-on, so the real cost is higher than the base price.
Best for: small and mid-sized SEO teams and agencies that want everything in one tool.
3. Semrush: best for existing Semrush users

Semrush tracks AI Overviews as part of the SERP features in its Position Tracking tool, and has added AI Mode tracking there too. Its separate AI Visibility Toolkit reports brand presence across AI Overviews, ChatGPT, Perplexity and Gemini. Note that AI Mode tracking in Position Tracking launched as a beta with limits, including higher-tier plans only, a cap on AI Mode keywords and US desktop data, so check the current limits before relying on it.
Tracks: AI Overviews in Position Tracking; AI Mode in a limited beta; brand visibility through the AI Visibility Toolkit.
Pricing: Semrush Pro starts around $140/month. The AI Visibility Toolkit is $99/month per domain.
Pros: no new tool to learn if you already use Semrush; AI data next to your SEO data.
Cons: AI Mode tracking has been limited; costs stack up across toolkits.
Best for: teams already paying for Semrush.
4. AccuRanker: best for high-volume keyword tracking

AccuRanker is a rank tracker known for fast, accurate data and on-demand refreshes. It flags when AI Overviews appear for your keywords and has added AI tracking options, which makes it a solid fit for agencies tracking thousands of keywords that need to see where AI features are changing the results.
Tracks: AI Overview presence for tracked keywords, plus newer AI tracking options.
Pricing: scales with the number of keywords tracked. Check AccuRanker's site for current plans.
Pros: speed and accuracy at scale; strong segmentation and API.
Cons: a rank tracker first, with less depth on brand mentions than dedicated AI visibility tools.
Best for: agencies and large SEO teams tracking big keyword sets.
5. Peec AI: best for brand visibility in AI Mode

Peec AI tracks how AI engines mention your brand for the prompts you choose, and Google AI Mode and AI Overviews are among the engines it supports, alongside ChatGPT, Perplexity, Gemini and Copilot. You see daily mentions, cited sources and competitor share of voice.
Tracks: AI Mode and AI Overviews as selectable engines.
Pricing: from about $95/month. Each plan includes three engines of your choice, and extra engines cost more. Unlimited seats.
Pros: clean daily tracking; strong source and competitor insights.
Cons: covering both Google AI features plus ChatGPT may need an engine add-on. See our Peec AI alternatives for other options.
Best for: marketing teams focused on how AI describes and recommends their brand.
6. Otterly.AI: best budget option

Otterly.AI is the most affordable way to start. Google AI Overviews is included on every plan, alongside ChatGPT, Perplexity and Copilot, and AI Mode is available as an add-on. It tracks brand mentions, sentiment and cited links for the prompts you add.
Tracks: AI Overviews on every plan; AI Mode as an add-on.
Pricing: from $29/month for 15 prompts. Free trial.
Pros: lowest entry price; AI Overviews included.
Cons: small prompt limits on the entry plan; AI Mode costs extra.
Best for: small businesses and solo marketers testing AI tracking on a budget.
7. Scrunch: best with every engine included

Scrunch includes all of its supported AI engines on every plan, including Google AI Mode and AI Overviews, ChatGPT, Gemini, Perplexity, Claude and Meta AI. There's no add-on maths, and it also helps you see how AI crawlers read your site.
Tracks: AI Mode and AI Overviews, both included.
Pricing: from 250/monthbilledannually(300 month to month). 7-day free trial.
Pros: full engine coverage on every plan; technical focus on AI crawlers.
Cons: high entry price; limited seats on the starter plan.
Best for: teams that want both Google AI features and every major LLM in one plan.
8. AthenaHQ: best for GEO recommendations

AthenaHQ tracks your brand across many AI models, including Google's AI surfaces, and pairs the data with recommendations on what to fix. It can also connect to Google Search Console and Google Analytics 4, which helps link AI visibility to traffic.
Tracks: Google's AI surfaces alongside other AI models.
Pricing: free Essential tier; paid plans from $295/month.
Pros: broad model coverage; actionable recommendations; free tier to start.
Cons: credit-based pricing can be hard to predict.
Best for: brands that want to act on the data, not just report it.
9. Profound: best for enterprise teams

Profound is built for large brands. On enterprise plans it tracks a wide range of AI engines, including Google AI Mode and AI Overviews, ChatGPT, Gemini, Perplexity, Copilot and Claude, with AI agents for content and optimization workflows.
Tracks: AI Mode and AI Overviews on enterprise plans.
Pricing: custom, sales-led pricing.
Pros: deepest feature set and engine coverage.
Cons: no transparent pricing; too much for small teams.
Best for: enterprise brands with a dedicated AI search budget.
10. Advanced Web Ranking: best for AI Overview history and snapshots

Advanced Web Ranking (AWR) is a rank tracking specialist that has added dedicated AI Overview tracking. It records whether an AI Overview appears for each keyword, keeps historical AI Overview data so you can see how results change over time, and also covers AI Mode.
Tracks: AI Overviews and AI Mode alongside regular rankings.
Pricing: plans scale with the number of keywords. Check AWR's site for current pricing.
Pros: strong historical data; frequent, accurate rank updates.
Cons: focused on Google, with little coverage of ChatGPT or other LLMs.
Best for: SEO teams that want to see how AI Overviews change for their keywords over time.
11. SEOmonitor: best rank tracker for agencies with forecasting

SEOmonitor is a rank tracker built for agencies. It detects Google AI Overviews daily with full snapshots and device-level tracking, and combines this with traffic forecasting, which helps agencies explain to clients how AI features affect results. It also tracks visibility in ChatGPT, Gemini and Perplexity.
Tracks: AI Overviews daily, plus several LLMs.
Pricing: from around €99/month.
Pros: daily AI Overview snapshots; forecasting built in; agency-friendly reporting.
Cons: more than solo marketers need.
Best for: SEO agencies managing several clients.
12. Nightwatch: best for local and geo-level AI Overview tracking

Nightwatch combines traditional rank tracking with AI visibility monitoring. It tracks AI Overviews daily with precise location data, which matters because AI Overviews can differ by city and region.
Tracks: AI Overviews daily, with geo-level detail, plus AI visibility monitoring.
Pricing: plans scale with keywords tracked. Check Nightwatch's site for current pricing.
Pros: strong location targeting; rankings and AI data in one place.
Cons: less depth on brand mentions and sentiment than dedicated AI visibility tools.
Best for: local businesses and agencies tracking results in specific cities or regions.
13. ZipTie: best focused AI Overview tracker

ZipTie is a standalone AI search tracker built around Google AI Overviews. It monitors your important queries, reports which ones trigger AI Overviews and whether your domain is cited, and sends alerts when you miss an opportunity. It also covers ChatGPT and Perplexity, with multi-country support and share of voice charts.
Tracks: AI Overviews, plus ChatGPT and Perplexity.
Pricing: check ZipTie's site for current plans.
Pros: focused, easy-to-read AI Overview data; useful alerts.
Cons: not a full SEO suite, so you'll still need a regular rank tracker.
Best for: marketers who care most about AI Overview citations specifically.
14. Rankscale: best for the widest range of AI engines

Rankscale is a generative engine optimization platform that tracks your brand across a very wide range of AI engines, including Google AI Mode and AI Overviews, ChatGPT, Claude, Gemini, Copilot, Perplexity, Mistral, DeepSeek and Grok. It also offers audits and recommendations to improve AI search readiness.
Tracks: AI Mode, AI Overviews and many LLMs.
Pricing: from around €99/month.
Pros: one of the broadest engine lists available; flexible tracking.
Cons: broad coverage can be more than you need if you only care about Google.
Best for: brands that want to cover Google's AI features and every major LLM.
15. Surfer AI Tracker: best for Surfer SEO users

Surfer's AI Tracker is an add-on for Surfer SEO that tracks how often your brand appears in AI-generated answers, including ChatGPT, Gemini, Perplexity and Google AI Overviews. It gives you a visibility score and shows which sources AI engines use, inside the tool you already use for content.
Tracks: AI Overviews and several LLMs.
Pricing: sold as monthly add-on bundles of 25, 100 or 300 prompts on top of a Surfer plan.
Pros: AI visibility next to your content optimization; easy to start if you already use Surfer.
Cons: only makes sense if you already pay for Surfer.
Best for: content teams already using Surfer SEO.
AI Mode and AI Overview rank trackers compared
Tool | Type | Google AI Overviews | Google AI Mode | Starting price | Best for |
|---|---|---|---|---|---|
Ahrefs | Rank tracker | Included | Via Brand Radar (extra) | $129/month | All-round rank tracking with AI Overview citations |
SE Ranking | Rank tracker | AI Search add-on | AI Search add-on | $129 + $89/month | Best value for rankings plus both Google AI features |
Semrush | Rank tracker | Included | Limited beta | About $140/month | Existing Semrush users |
AccuRanker | Rank tracker | Presence flags | Check current plans | Varies by keywords | High-volume keyword tracking |
Advanced Web Ranking | Rank tracker | Included | Included | Varies by keywords | AI Overview history and snapshots |
SEOmonitor | Rank tracker | Included, daily | Check current plans | About €99/month | Agencies that want forecasting |
Nightwatch | Rank tracker | Included, daily | Check current plans | Varies by keywords | Local and geo-level tracking |
Peec AI | AI visibility | Selectable engine | Selectable engine | About $95/month | Brand visibility in AI Mode |
Otterly.AI | AI visibility | Included | Add-on | $29/month | Budget option |
Scrunch | AI visibility | Included | Included | $250/month (annual) | Every engine included |
AthenaHQ | AI visibility | Included | Included | Free tier, then $295/month | GEO recommendations |
Profound | AI visibility | Enterprise | Enterprise | Custom | Enterprise teams |
ZipTie | AI visibility | Included | Check current plans | Check site | Focused AI Overview tracking |
Rankscale | AI visibility | Included | Included | About €99/month | Widest range of AI engines |
Surfer AI Tracker | AI visibility add-on | Included | Check current plans | Add-on to Surfer plan | Surfer SEO users |
How to choose the right tracker
You mainly care about SEO rankings: pick a rank tracker with AI features. Ahrefs if you want AI Overview citations included, SE Ranking if you want both Google AI features at a good price.
You mainly care about how AI recommends your brand: pick an AI visibility tracker. Otterly.AI on a budget, Peec AI for clean daily tracking, Scrunch for every engine in one plan.
You already pay for an SEO suite: start with its built-in AI features before buying anything new.
You want to know what to fix: AthenaHQ adds recommendations on top of the tracking.
Still comparing? Our guide to the best AI visibility tools covers more trackers across ChatGPT and other engines.
How to track competitors in Google AI Overviews and AI Mode
Your own visibility only means something next to your competitors'. Most of the tools above let you benchmark them, and the process is the same in each:
Add 3 to 5 direct competitors to your tracker, the brands buyers compare you with, not just the biggest names in your space.
Compare share of voice across the same keywords and prompts. This shows how often each brand appears in AI Overviews and AI Mode answers compared with you.
Find the citation gap. Look at the sources cited when competitors appear and you don't. Those pages (review sites, roundups, directories, Reddit threads) are where you need to be mentioned next.
Check how AI describes each brand. Sentiment and wording matter. If AI calls a competitor "the best option for small teams", that's a positioning claim you may need to compete with.
Review monthly. AI answers shift often, so look for trends over several weeks rather than reacting to a single result.
Tools with strong competitor features include Peec AI, Scrunch and Ahrefs Brand Radar for brand share of voice, and SE Ranking or Semrush if you want competitor AI Overview data next to normal rankings.
How to set up AI Overview and AI Mode tracking
Start with your money keywords. List the 20 to 50 keywords closest to a purchase, such as "best [category] software" and "[your product] alternatives", and check which ones trigger AI Overviews.
Turn keywords into prompts for AI Mode. AI Mode users ask longer questions, so rewrite each keyword as a real question with context, like "what's the best [category] tool for a 10-person team on a budget?"
Add your top competitors. Share of voice only means something when you compare it with the brands you're up against.
Track cited sources, not just mentions. The pages AI cites show where you need to be mentioned, such as review sites, roundups and directories.
Review monthly. AI answers change often. Look at trends over weeks, not single snapshots.
FAQ
What is an AI Overview tracker?
An AI Overview tracker monitors whether Google shows an AI Overview for your keywords, which sources it cites and whether your site is one of them. Some also track brand mentions inside the overview text.
What is an AI Mode tracker?
An AI Mode tracker runs questions through Google's AI Mode and records whether your brand is mentioned, recommended or cited in the answer, usually alongside competitors.
Can Google Search Console track AI Overviews?
Partly. Search Console includes appearances in Google's AI features in your normal Performance report, and it now links to a separate report on your site's performance in generative AI features. It's a useful free starting point, but it only covers your own site, not competitors or brand mentions, which is why dedicated rank trackers are still useful.
Is there a free AI Overview tracker?
There's no fully free tool that tracks AI Overviews reliably at scale. For a free start, use Search Console's generative AI features report for your own site, or a free Chrome extension such as Google AI Overview Impact Analysis to check a batch of queries manually. For ongoing tracking, AthenaHQ has a free tier, Otterly.AI starts at $29/month, and SE Ranking and Scrunch offer free trials.
Which tool tracks both AI Overviews and AI Mode?
SE Ranking (with its AI Search add-on), Peec AI, Scrunch, AthenaHQ and Profound all cover both. Scrunch includes both on every plan.
How often should I check AI Overview and AI Mode results?
Daily or weekly tracking is ideal, because AI answers change often. Make decisions based on monthly trends rather than single results.
AI Overviews and AI Mode are changing how people find brands on Google, and normal rank tracking can't see them. If SEO is your core channel, start with a rank tracker that includes AI data. If you care most about how AI talks about your brand, add an AI visibility tracker for your most important buying prompts.
Browse more hand-picked SEO and AI visibility tools in the Martechly directory.


